Photography Tips for Before-and-After Tint Shots

Good before-and-after photos are some of the most effective, lowest-cost marketing a tint shop has. A strong shot does more to sell a job than almost any amount of text.

Lighting

• Shoot outdoors in even, diffused light — an overcast day or open shade works better than direct sun, which creates harsh reflections on the glass that make it hard to see the film clearly.
• Avoid shooting directly into the sun or with strong backlighting, which washes out the tint and creates glare.
• If you're shooting indoors or in a shop bay, make sure lighting is consistent between the before and after shot so the comparison is fair.

Angle and Framing

• Shoot from the same angle and distance for both photos so they line up cleanly side by side.
• A slight angle (rather than straight-on) usually shows the tint's color and finish better than a perfectly flat shot, which can wash out into a single reflection.
• Get close enough that the tinted window is clearly the subject, not lost in a wide shot of the whole vehicle or building.

Consistency Between Before and After

Keep everything the same between the two shots except the tint itself — same spot, same time of day if possible, same camera distance and angle. Inconsistent shots make it harder for a viewer to trust the comparison, even when the work is great.

What to Do With the Photos

Once you have a clean before-and-after set, they're ready for social media, your website gallery, or printed materials at the counter. Tag Flexfilm on Instagram or Facebook using @flexfilmtint or the hashtag #flexfilm — strong shots are regularly featured as a FlexFeature.